Chris Paul Logo and Brand Identity
Graphic Design
I was approached to help brainstorm a new logo/brand identity for NBA superstar Chris Paul. I knew that this particular identity would eventually be used across a wide variety or products and be displayed in a myriad of situations. It had to be young, and fresh, but at the same time, it had to be versatile and customizable.
Logo
Color Exploration
Typography
Application
Early Concepts
